promote Christmas toy sales in Cora Hypermarkets.
organised a four week joint promotion with Disney Corp. and TV2, HungaryŐs most
watched television channel, featuring and Artaban produced 32-page sales catalogue
based on DisneyŐs Mulan feature cartoon, eight sponsored childrenŐs television
shows and two live performances of television episodes in Cora hypermarkets.
Artaban also developed and produced in-store decorations on Mulan theme.
exceed the companyŐs forecast by 30% during the four-week promotion.